Shanghai Burger Month is back! Are you ready? 12 restaurants, 12 burgers, 1 burger passport — eat burgers and win big! More than ¥10,000 worth of prizes to giveaway.
About Shanghai Burger Month
Shanghai Burger Month is an annual event brought to you by Nomfluence. It’s a month of burger worship, featuring some of the best burgers in town! This year’s event will run from May 1 to May 31.
This year’s event features 12 Shanghai restaurant brands, each restaurant serving up a signature burger or a new burger for the occasion.
Click here to watch the video on Red Book!
Grab your official Shanghai Burger Month Passport from any participating restaurant. Collect stamps when you order a selected burger — get a minimum of 8 stamps to enter your passport into the lucky draw to win some great prizes, including dining vouchers of up to ¥4,888!
This year’s Shanghai Burger Month features restaurants: Beef & Liberty, Cages, The Cannery, Crush Wine Bistro, Charbon by Paul Pairet, Cuivre, FuXing Bakery, Lounge by Topgolf, RAC, RIINK, Roodoodoo by Paul Pairet, and The Rooster.
Read on to find out more about what burgers are on the menu and how you can participate in the lucky draw!
Proudly Powered By Cheese From The USA
Shanghai Burger Month 2024 is proudly powered by Cheese from the USA, providing cheeses of American Cheese, Pepper Jack, Colby Jack, Monterey Jack, and Yellow Cheddar for the creation of the burgers!
The United States is the world’s largest producer and exporter of cheese, with more than 1,000 varieties of cheese available, including classic styles such as cheddar, parmesan and mozzarella along with “American Originals” like Monterey Jack, cream cheese and BellaVitano.
In 2022, the United States produced 6.3 million metric tons of cheese, which is 18% more than the top three European Union producers combined. Utilizing old world recipes, artisanal methods, and superior care for cows and the high-quality milk they produce, U.S. dairy farmers and cheesemakers are being recognized for their craftsmanship and innovation throughout the industry.
The long-standing heritage of Cheese from the USA was at the forefront of the industry’s biggest competitions receiving a combined total of 235 accolades and medals – 88 medals at the 2023-2024 International Cheese and Dairy Awards (including 34 Gold, 29 Silver and 25 Bronze) and 147 at the 2023-2024 World Cheese Awards (including 7 Super Gold, 22 Gold, 41 Silver and 77 Bronze).
For a taste of more U.S. cheeses, you can find them at a retailer near you including Costco, Hema, Ole, Jenny Wang, BHG and online in Tmall and JD.
Shanghai Burger Month 2024 — Restaurants & Burgers
12 burgers at 12 restaurants in Shanghai! Check out this year’s participating restaurants and burgers — 8 new burgers and 4 signature burgers!
Beef & Liberty
Bloody Mary Cheeseburger (¥118)
Grass-fed beef patty (170g), American cheese, homemade Bloody Mary ketchup, crispy bacon, pickles, Liberty Fries. *New Burger*
Beef & Liberty
Address: No. 111, Shanghai Centre, 1376 Nanjing Xi Lu 南京西路1376号上海商城西峰111号
Tel: 62895733
Address: No. 137B, 1/F, Pudong Kerry Center, 1155 Fangdian Lu 芳甸路1155号浦东嘉里城一层L137B号
Tel: 50429086
Address: No. 13, EKA, 535 Jinqiao Lu 金桥路535号EKA天物13幢烟囱旁
Tel: 50208852
Cages
Double Bacon Cheeseburger (¥88)
Double beef patty (200g), bacon, American cheese, Thousand Island dressing, tomato, lettuce, homemade buns, served with fries. *New Burger*
Cages
Address: 3/F, 428 Jiangning Lu 江宁路428号3层
Tel: 52995273
Charbon by Paul Pairet
The Long Beef Burger (¥90)
Beef shish kofta (140g), Monterey jack cheese, chipotle aioli, lettuce, tomato, onion, cornichons, Windsor bread, served with fries. *Signature Burger*
Charbon by Paul Pairet
Address: L6-606, L7-705, iapm, 999 Huaihai Zhong Lu 海中路999号环贸iapmL6-606号及L7-705号
Tel: 54562399
Crush Wine Bistro
The Screamin’ Eagle (¥108)
House-ground M3 wagyu beef patty (160g), house smoked bacon, colby jack cheese, house pickles, secret sauce, house sesame brioche buns. *New Burger*
Crush Wine Bistro
Address: 819 Shaanxi Bei Lu 陕西北路819号
Tel: 62199005
Cuivre
Black Pepper Burger (¥118)
Beef patty (150g), black pepper, pepper jack cheese, caramelized onions, black pepper sauce, house buns. *New Burger*
Cuivre
Address: 1502-1 Huaihai Zhong Lu 淮海中路1502号-1临
Tel: 64374219
FuXing Bakery
Smoky Cheese Lava Burger (¥108)
House-ground angus beef patty (150g), crispy bacon, pepper jack cheese lava, fried onion rings, cucumber relish, tomato, butterhead lettuce, brioche bun, served with side salad. *New Burger*
FuXing Bakery
Address: F102, INS, 109 Yandang Lu 雁荡路109号INS乐园F102号
Tel: 19121761096
Lounge by Topgolf
Wagyu Cheeseburger (¥88)
Wagyu beef patty (180g), colby jack cheese, pickles, tomato, caramelized onions, mayonnaise, brioche bun, served with fries. *Signature Burger*
Lounge by Topgolf
Address: 2/F, 227 Huangpu Bei Lu 黄陂北路227号中区广场2楼
Tel: 63357102
RAC
Cheesy Stack Burger (¥78)
Wagyu beef patty (100g), pepper jack cheese, crispy bacon, scrambled eggs, mixed greens, spicy smoked mayo, pickles, roasted cherry tomatoes. *New Burger*
RAC
Address: 1/F, Bldg 6, 322 Anfu Lu 安福路322号6幢一楼
Tel: 13636595172
Address: 55 Shaanxi Nan Lu 陕西南路55号
Tel: 13651633972
Address: No. 301, Bldg 30, 319 Jiaozhou Lu 胶州路319弄30号301号
Tel: 19370597072
RIINK
RIINK Beef Burger (¥58)
Grilled Angus beef patty (100g), caramelized onions, American cheese, brioche bun. *Signature Burger*
RIINK
Address: No. 102, Bldg 18, Shankang Li, 358 Kangding Lu 康定路358号陕康里18栋102室
Tel: 4009930383
Roodoodoo by Paul Pairet
The Good Pork Chipotle Cheese Burger (¥88)
Pork Catalan sausage patty (130g), cheddar cheese, crispy bacon, chipotle aioli, lettuce, grilled tomato, onion, jalapeños, ciabatta bun. *Signature Burger*
Roodoodoo by Paul Pairet
Address: LG1-40, IFC, 8 Shiji Dadao 世纪大道8号国金中心商场地下一层LG1-40号
Tel: 68680737
The Cannery
The Canuck Lumberjack Burger (¥118)
House-ground wagyu beef-oxtail double smash patty (240g), yellow cheddar, maple bourbon bacon jam, lettuce, onion, tomato, house sauce, crispy fries. *All-New Signature Burger*
The Cannery
Address: 1107 Yuyuan Lu 愚园路1107号
Tel: 52760599
The Rooster
Double Bacon Cheese Jalapeño Burger (¥88)
Double beef patty (300g), double bacon, pepper jack cheese, jalapeños, arugula, onion, tomato, jalapeño aioli, served with fries. *New Burger*
The Rooster
Address: No. 107, 445 Jiangning Lu 江宁路445号107室
Tel: 15221093094
Burger Passport, Lucky Draw & Prizes
If you’re interested in winning the lucky draw prizes, this is important! Every Shanghai Burger Month participating restaurant will carry the official Shanghai Burger Month Passport. Just ask for one in-store!
Order a participating burger and collect a stamp. Collect a minimum of any 8 stamps and submit your passport into the lucky draw to win some great prizes! Total value of prizes is more than ¥10,000!
Send a photo of your completed Burger Passport to the Nomfluence official WeChat account to enter the lucky draw. Don’t forget to fill in your contact details clearly! Deadline to submit your entry is before June 1, 2024. The lucky draw will commence on June 2, and winners will be announced shortly after.
You can also order the same burger twice, and get two stamps. Too many burgers for one person, you say? You can also do Shanghai Burger Month with friends! Get a team together to join in on a passport and hunt down those burgers!
The Prizes
Grand Burger Meister
Lounge by Topgolf – VIP Swing Suite Experience at Lounge by Topgolf worth ¥4,888
Package is inclusive of 2-hour room rental worth ¥1,376 and a food & beverage spend of ¥3,512 for a group of maximum 10 people.
Burger Contender
Crush Wine Bistro – ¥2,000 worth of dining vouchers
Burger Apprentice
The Cannery – ¥1,500 worth of dining vouchers
*Special Award*
Burger Lord
For the first passport entry to complete all 12 different burgers!
Cages – ¥1,000 worth of dining vouchers
Photo Contest & More Giveaways!
Photo contests, ahoy! There will be multiple photo contests throughout Burger Month. Take a photo of your burger and share it for the chance to win some great prizes.
Prizes include dining vouchers from The Cannery, Beef & Liberty, and Cages to be won, as well as Shanghai Burger Month T-Shirts! Also vouchers sponsored by Greenwave Clean Water Restaurants for dining vouchers to Roodoodoo!
Photo Contest — How To Participate
Take a photo of your burger or of yourself enjoying a burger! Share it to your WeChat Moments, take a screenshot of your share, and send your photos and screenshot to the Nomfluence official WeChat account with your WeChat ID!
There will be four chances to win the photo contest — winners will be selected via lucky draw on: May 11, May 18, May 25, and June 1.
Prizes are ¥200 to Roodoodoo, ¥200 to Cages, ¥200 to Beef & Liberty, and ¥500 to The Cannery, plus Shanghai Burger Month T-shirts!
Join the Burger Month WeChat Group for more giveaways! Message the Nomfluence WeChat account with the message “join group” to join.
Special Thanks To Mattias Isaksson
A huge thank you Mattias Isaksson, a most talented videographer and photographer who shot all the video content for Shanghai Burger Month 2024. Thank you my dear sir for making this event even more awesome!
Check out his bio and work! I highly recommend him for professional work (watch Burger Month clips on NOM-TV WeChat Channel) and personal work (he’s done all my portraits).
About Mattias Isaksson
Mattias Isaksson is a Swedish photographer and videographer working in Shanghai. He has been in the photo and film industry for many years and has done work with international corporations, advertising agencies, lifestyle magazines, travel websites, local startups, galleries, and individuals. Website here.
Ready, get set, go!
Eat those burgers!